If you want to attract talent, building a strong employer branding strategy is crucial. An important part of that strategy is optimizing the career page on your website.

When a potential candidate visits your website, they want to see information about your company and, of course, information about the positions you have available.

Here are some great ways that you can put your website to work recruiting great employees:

  • Emphasize the value your company culture. Build your brand by creating a hashtag for your company and a hashtag aggregator. This allows candidates to learn about company culture through your employees. Make sure to include your employee value proposition (EVP) on your career page, too.
  • Optimize your career page. Make your career page easy to navigate and optimize the information on it to catch and hold on to candidates’ attention. Incorporate links to social networks, including your company’s Twitter and Facebook feeds. You should also include information such as employee benefits, company perks, and your diversity and inclusion statement. And of course, an apply now link.
  • Share your company’s core values. Job candidates want to know if your core values align with theirs. Be sure to include your company’s core values and mission statement on your career page. Many candidates consider corporate responsibility an important factor, so make sure to include information about your company’s philanthropic endeavors.
  • Develop a talent community. There will be times when you have no open positions available. Building a talent community with candidates could be a great fit for your company can give you a head start when a position becomes available.
  • Make it easy to apply. Incorporate a tab at the top of your page for access to open positions. When a candidate clicks the tab, they can easily see open positions and apply.

If your healthcare facility needs more help recruiting employees, visit Acclivity Healthcare and begin filling in positions today.

When a potential candidate visits your website, they want to see information about your company and, of course, information about the positions you have available.

Here are some great ways that you can put your website to work recruiting great employees:

  • Emphasize the value your company culture. Build your brand by creating a hashtag for your company and a hashtag aggregator. This allows candidates to learn about company culture through your employees. Make sure to include your employee value proposition (EVP) on your career page, too.
  • Optimize your career page. Make your career page easy to navigate and optimize the information on it to catch and hold on to candidates’ attention. Incorporate links to social networks, including your company’s Twitter and Facebook feeds. You should also include information such as employee benefits, company perks, and your diversity and inclusion statement. And of course, an apply now link.
  • Share your company’s core values. Job candidates want to know if your core values align with theirs. Be sure to include your company’s core values and mission statement on your career page. Many candidates consider corporate responsibility an important factor, so make sure to include information about your company’s philanthropic endeavors.
  • Develop a talent community. There will be times when you have no open positions available. Building a talent community with candidates could be a great fit for your company can give you a head start when a position becomes available.
  • Make it easy to apply. Incorporate a tab at the top of your page for access to open positions. When a candidate clicks the tab, they can easily see open positions and apply.

If your healthcare facility needs more help recruiting employees, visit Acclivity Healthcare and begin filling in positions today.